【预订】Global Brand Strategy 9781349956999
美国库房发货,通常付款后3-5周到货!
/ 2018-07-12
Product Details 基本信息 ISBN-13 书号 9781349956999 Author 作者 Jan-Benedict Steenkamp Format 版本 平装-胶订 Pages Number 页数 319页 Publisher 出版社 Palgrave Macmillan Publication Date 出版日期 2018-07-12 Language 语种 英语 Book Contents 内容简介 Steenkamp introduces the global brand value chain and explains how brand equity factors into shareholder value. The book equips executives with techniques for developing strategy, organizing execution, and measuring results so that your brand will prosper globally.What sets strong global brands apart First, they generate more than half their revenue and most of their growth outside their home market. Secondly, their brand equity is responsible for a massive percentage of their firm’s market value. Third, they operate as single brands everywhere on the planet. We find them in B2C and B2B industries, among large and small companies, and among established compa
¥432.00
预售 按需印刷 Examining the Changing Role of Supervision博士研究项目中监督作
北京发货,付款后10天内发货
/ 2017-06-16
/ IGI出版社
¥1112.25
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【预订】Examining the Changing Role of Supervision in Doctoral R
美国库房发货,通常付款后3-5周到货!
/ 2017-06-16
Product Details 基本信息 ISBN-13 书号 9781522526100 Author 作者 Annette Lerine Steenkamp Format 版本 精装 Pages Number 页数 176页 Publisher 出版社 Information Science Publishing Publication Date 出版日期 2017-06-16 Language 语种 英语 Book Contents 内容简介 Academic research projects contribute to many advancements in modern life. Thus, the supervision of such works on the doctoral level is extremely important, and must constantly evolve in order to help disseminate the most accurate information available. Examining the Changing Role of Supervision in Doctoral Research Projects: Emerging Research and Opportunities is a pivotal scholarly resource that examines the current practices that research supervisors adhere to and outlines innovative ways that these techniques can be improved upon. Covering relevant topics such as study environments, technology support, research networks, and research design, this pu
¥1184
【预订】Global Brand Strategy 9781349949939
美国库房发货,通常付款后3-5周到货!
/ 2017-01-19
Product Details 基本信息 ISBN-13 书号 9781349949939 Author 作者 Jan-Benedict Steenkamp Format 版本 精装 Pages Number 页数 319页 Publisher 出版社 Palgrave Macmillan Publication Date 出版日期 2017-01-19 Shipping Weight 商品重量 543g Language 语种 英语 Book Contents 内容简介 Steenkamp introduces the global brand value chain and explains how brand equity factors into shareholder value. The book equips executives with techniques for developing strategy, organizing execution, and measuring results so that your brand will prosper globally.What sets strong global brands apart First, they generate more than half their revenue and most of their growth outside their home market. Secondly, their brand equity is responsible for a massive percentage of their firm’s market value. Third, they operate as single brands everywhere on the planet. We find them in B2C and B2B industries, among large and small compa
¥432.00
【预订】Furnace Tapping 2022 9783030925468
国外库房发货,通常付款后3-5周到货!
/ 2023-02-04
Product Details 基本信息 ISBN-13 书号 9783030925468 Author 作者 Joalet D. Steenkamp Format 版本 平装-胶订 Pages Number 页数 392页 Publisher 出版社 Springer Berlin Heidelberg Publication Date 出版日期 2023-02-04 Product Dimensions 商品尺寸 9.21 x 6.14 x 0.84 Shipping Weight 商品重量 1.26 Language 语种 其它(含多语) Book Contents 内容简介 No pyrometallurgical smelter can operate without some form of tapping system. It is the one thing all smelters have in common. This collection discusses this meeting point of the science, technology, and skill involved in this process.The tap-hole design process includes a set of design criteria, which need to be revised as the results of laboratory, computational fluid dynamics (CFD), and time-and-motion studies become available. The tap-hole life cycle is considered in this volume, with authors addressing the requirements for installation and
¥2199
【预订】Brand Breakout: How Emerging Market Brands Will Go Globa
预订商品,需要1-3个月发货,非质量问题不接受退换货。
/ 2013-06-18
¥572.61