【预订】Inspiring Green Consumer Choices 9781398601000
国外库房发货,通常付款后3-5周到货!
2021-09-03
Product Details 基本信息 ISBN-13 书号 9781398601000 Author 作者 Michael E. Smith Format 版本 平装-胶订 Pages Number 页数 256页 Publisher 出版社 Kogan Page Publication Date 出版日期 2021-09-03 Product Dimensions 商品尺寸 15.6 x 23.39 cm Shipping Weight 商品重量 0.73 pound Language 语种 其它(含多语) Book Contents 内容简介 While many consumers profess a desire to help end climate change by engaging in more sustainable behaviors, consumer behavior experts note the say-do gap between expressed intention and behavior. How do we explain this What, if anything, can consumers be encouraged to do to close this gap and purchase sustainable products and services? explains the factors that underlie the discrepancy between consumers’ expressed preferences and their incongruous behavior in the marketplace. Drawing from advances in neuroscience, behavioral economics and experimental p
¥383.00
【预订】Successful Time Management 9781398606197
国外库房发货,通常付款后3-5周到货!
/ 2022-07-03
Product Details 基本信息 ISBN-13 书号 9781398606197 Author 作者 Patrick Forsyth Format 版本 平装-胶订 Pages Number 页数 176页 Publisher 出版社 Kogan Page Publication Date 出版日期 2022-07-03 Product Dimensions 商品尺寸 138x216mm Shipping Weight 商品重量 260 Language 语种 其它(含多语) Book Contents 内容简介 Successful Time Management is packed with proven tips, tools and techniques to help you review and assess your time management and adopt new work practices to improve it. This book includes great time-saving ideas, practical solutions and checklists, plus advice on: controlling paperwork, organizing your emails, delegating and working with others, prioritizing to focus on key issues, getting and staying organized. This fully updated 6th edition features even more practical exercises, useful templates and top tips to help you minimize time-wasting and interruptions, and focus
¥178.00
【预订】The Professional Recruiter’s Handbook 9780749476212
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/ 2015-01-03
Product Details 基本信息 ISBN-13 书号 9780749476212 Author 作者 Jane Newell Brown Format 版本 精装 Pages Number 页数 272页 Publisher 出版社 Kogan Page Publication Date 出版日期 2015-01-03 Product Dimensions 商品尺寸 9.21 x 6.14 x 0.63 Shipping Weight 商品重量 1.23 Language 语种 其它(含多语) Book Contents 内容简介 As recruitment becomes ever more important to a business achieving its corporate objectives, recruiters must raise their game, delivering new and innovative solutions while also doing their job well and achieving the results needed for their clients and candidates. The Professional Recruiter’s Handbook, second edition, is a complete guide to achieving success in recruitment. The authors explore the techniques used by the most successful recruiters, both agency and client-side, to understand what creates excellence in recruitment. Containing up-to-date practical advice
¥979.00
【预订】Strategic Tendering for Professional Services 9781789668
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/ 2022-03-07
Product Details 基本信息 ISBN-13 书号 9781789668445 Author 作者 Matthew Fuller Format 版本 平装-胶订 Pages Number 页数 280页 Publisher 出版社 Kogan Page Publication Date 出版日期 2022-03-07 Product Dimensions 商品尺寸 156 x 234 mm Shipping Weight 商品重量 0.87 pound Language 语种 其它(含多语) Book Contents 内容简介 WINNER: Business Book Awards 2018 - ’Selling The Dream’ category (1st edition)In an increasingly competitive professional services sector, it is vital that firms have an effective tendering strategy. The advantages gained from winning and retaining clients can be transformative, and the cost of losing key tenders can be catastrophic. Strategic Tendering for Professional Services provides end-to-end best practice guidance, from the crucial decision of which request-for-proposals to respond to, right through to the all important face-to-face presentation and post-
¥383.00
【预订】A Marketer’s Guide to Digital Advertising 9781398609662
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2023-05-03
Product Details 基本信息 ISBN-13 书号 9781398609662 Author 作者 Shailin Dhar Format 版本 平装-胶订 Pages Number 页数 248页 Publisher 出版社 Kogan Page Publication Date 出版日期 2023-05-03 Product Dimensions 商品尺寸 156 x 234 mm Language 语种 其它(含多语) Book Contents 内容简介 How can individual marketers and their teams navigate the complex issues that seem to overwhelm the digital advertising industry today They can learn about the metrics worth using, the importance of measurement and the technology available. With contradictory rules surrounding data privacy, measurement constraints, changes to supply chains and other complexities often too difficult to approach, the world of marketing is more complex than ever before. A Marketer’s Guide to Digital Advertising helps marketers navigate the complicated world of digital advertising by diving into the metrics, money and technology f
¥347.00
【预订】Business Unusual 9781398602212
国外库房发货,通常付款后3-5周到货!
/ 2021-09-02
Product Details 基本信息 ISBN-13 书号 9781398602212 Author 作者 Nahai Format 版本 平装-胶订 Pages Number 页数 248页 Publisher 出版社 Kogan Page Publication Date 出版日期 2021-09-02 Product Dimensions 商品尺寸 13.79 x 21.59 cm Language 语种 其它(含多语) Book Contents 内容简介 It ALL feels pretty overwhelming right now. From the looming economic downturn, to racial and societal tensions threatening to boil over; people are feeling uncertain, overwhelmed and disillusioned. How do business leaders create resilient organizations that can reassure people, deliver and truly connect with a values-driven audience, often through digital-first channels In Business Unusual, leading web psychologist Nathalie Nahai details how your customers and your people demand more than business as usual. This book details the psychology behind how we feel about businesses, their communications and their leade
¥203.00
【预售 按需印刷】Armstrong's Handbook of Management and Leadership f
北京发货,付款后10天内发货
/ 1970-08-22
¥651.85
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【预订】Employee Relations 9781398604834
国外库房发货,通常付款后3-5周到货!
/ 2022-04-29
Product Details 基本信息 ISBN-13 书号 9781398604834 Author 作者 Elizabeth Aylott Format 版本 平装-胶订 Pages Number 页数 224页 Publisher 出版社 Kogan Page Publication Date 出版日期 2022-04-29 Product Dimensions 商品尺寸 156x234mm Shipping Weight 商品重量 347 Language 语种 其它(含多语) Book Contents 内容简介 The third edition of Employee Relations is a practical guide to the principles and practice of fostering positive relationships with employees to develop their engagement and achieve business success.It features updated material on recent legislation changes including employment status in the gig economy and deregulation as a result of new international relations. Covering key areas such as conflict and dispute resolution, redundancies, rights and ethics, this book equips you with the skills and knowledge to plan, build and assess employee relations in any type of organizat
¥263.00
【预订】Transforming the B2B Buyer Journey 9781398606807
国外库房发货,通常付款后3-5周到货!
/ 2023-03-03
Product Details 基本信息 ISBN-13 书号 9781398606807 Author 作者 Antonia Wade Format 版本 平装-胶订 Pages Number 页数 240页 Publisher 出版社 Kogan Page Publication Date 出版日期 2023-03-03 Product Dimensions 商品尺寸 156 x 234 mm Language 语种 其它(含多语) Book Contents 内容简介 Boost lead generation, improve pipeline conversion and build loyalty with clients using this guide to designing a successful end-to-end B2B marketing buyer journey. Changes in B2B buying have heralded a new age of B2B marketing. Transforming the B2B Buyer Journey offers a new way of thinking that accommodates the many nuances in buyer behaviour. It provides a step-by-step guide to mapping the buyer journey, aligning channels, metrics and tactics according to their needs at each stage. The framework shows how to get more value out of brand investments, choosing and using technology and how to gauge return on inve
¥358.00
【预订】Armstrong’s Handbook of Human Resource Management Practi
国外库房发货,通常付款后3-5周到货!
/ 2023-01-03
Product Details 基本信息 ISBN-13 书号 9781398606630 Author 作者 Michael Armstrong Format 版本 平装-胶订 Pages Number 页数 800页 Publisher 出版社 Kogan Page Publication Date 出版日期 2023-01-03 Product Dimensions 商品尺寸 189x246mm Shipping Weight 商品重量 2.82 Language 语种 其它(含多语) Book Contents 内容简介 Armstrong’s Handbook of Human Resource Management Practice is the definitive resource for HRM students and professionals, helping readers understand and implement HR to align with business needs.This book provides detailed coverage of all areas essential to the HR function such as employment law, employee relations, learning and development, performance management and reward management. It also covers the HR skills needed to ensure professional success, including leadership, managing conflict, interviewing and using statistics. It is illustrated throughout in full colou
¥598.00
【预订】Strategic People Management and Development 978139860760
国外库房发货,通常付款后3-5周到货!
2022-12-03
Product Details 基本信息 ISBN-13 书号 9781398607606 Author 作者 Gary Rees Format 版本 平装-胶订 Pages Number 页数 376页 Publisher 出版社 Kogan Page Publication Date 出版日期 2022-12-03 Product Dimensions 商品尺寸 189x246mm Shipping Weight 商品重量 1.61 Language 语种 其它(含多语) Book Contents 内容简介 Strategic People Management and Development maps to the CIPD Level 7 module ’People Management and Development strategies for performance’. It focuses on the need for evidence-based and outcome-driven practice in the people profession and explains how HR and Learning and Development (L&D) professionals can create value and drive performance in an organisation. It provides a thorough grounding in the theory and practice of how to lead and manage employees and effectively develop a workforce as well as extensive coverage of how to ensure professionalism and ethical behaviour in
¥562.00
国外库房发货,通常付款后3-5周到货!
/ 2022-03-07
Product Details 基本信息 ISBN-13 书号 9781398604391 Author 作者 David Lewis Format 版本 平装-胶订 Pages Number 页数 224页 Publisher 出版社 Kogan Page Publication Date 出版日期 2022-03-07 Product Dimensions 商品尺寸 156 x 234 mm Shipping Weight 商品重量 0.71 pound Language 语种 其它(含多语) Book Contents 内容简介 How many of our business leaders truly embody the change needed in the world of work and beyond Not nearly enough. This book shows you how to reclaim your power to make a difference, by unleashing your inner maverick. Organizations are where the world’s most innovative and impactful talents lie; we have the ingenuity, the technology and the resources to change the world for the better. Discover how to awaken the maverick mindset in you; one that will question, debate and enhance. Mavericks are the key to answering some of the world’ most pressing challenges; they d
¥238.00
预售 英文预定 Make an Impact with Your Written English: How to Use
Make an Impact with Your Written English: How to Use Word Power to Impress in Presentations, Reports
/ 2022-01-10
¥194.04
【预订】The Practical Guide to Digital Transformation 9781398603
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/ 2022-02-01
Product Details 基本信息 ISBN-13 书号 9781398603653 Author 作者 Antonio Weiss Format 版本 平装-胶订 Pages Number 页数 232页 Publisher 出版社 Kogan Page Publication Date 出版日期 2022-02-01 Product Dimensions 商品尺寸 156 x 234 mm Shipping Weight 商品重量 0.73 pound Language 语种 其它(含多语) Book Contents 内容简介 Digital transformation is a vital practice for organizations trying to keep up with competitors, but with new digital approaches constantly promising to revolutionize the workplace it can feel impossible to keep up. Cut through the hype with this accessible guide to making end-to-end digital transformation happen.While technology offers the possibility for business improvement, successful digital transformation also requires an effective strategy, the right culture, change management, the ability to stimulate innovation and the knowledge of where to upskill and where
¥263.00
【预订】Advertising Transformed The New Rules for the Digital Ag
预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
¥461.04
【预订】Coaching for Resilience: A Practical Guide to Using Posi
预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
/ 2012-09-03
¥523.67
【预订】The Pr Professional's Handbook Powerful, Practical Commu
预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
/ 2014-04-28
¥510.63